FIM Asia is setting out on a journey towards sustainability
There is no single recipe for making an event sustainable; every event has its own characteristics and details that make up its own identity. If we take the FIM calendar, a MotoGP in Doha is not the same as one in Texas and the Malaysian GP is not the same as its counterpart in Argentina. By the same token, the FIM International Six Days of Enduro are not the same as a FIM Motocross of Nations. Each event needs an individual analysis and a tailor-made environmental management plan taking into account the number of spectators and participants, the geographical situation, the educational level of the spectators and many other factors. This is what “sustainabilisation” is all about: designing an event that is compatible with the environment and socially and economically responsible. The time it takes to reach these objectives will also depend on the will, awareness and responsibility of the organisers. The sport’s various stakeholders also play a crucial role in achieving sustainability and this constant process of improvement requires the involvement and participation of all of them.
In the Asian region, the first step has been taken with the creation of an Environment Panel made up of representatives of several FIM Asia member countries and led by Sultan Zaher Al-Muraikhi, who is also a member of the board of the Qatar Motor and Motorcycling Federation (QMMF). At present, representatives of the Motorcycling Federations of Kuwait, Bahrain, Jordan and Qatar have Environmental Steward licences and in Japan and Malaysia there are Stewards awaiting renewal of their licences. Women are also getting involved including two new Environmental Stewards of Iranian nationality.
We are starting the MotoGP season with an excellent example in Doha, with the full support of the QMMF, which is rolling out a number of programmes devoted to the pursuit of sustainability in their events. The climate, topography and soil type in Qatar limit the possibilities of using natural means to ensure a rational use of resources. The Federation is focusing particularly on the design of plans to reduce use of resources, in particular energy and water, and achieve an appropriate management of waste. Awareness raising is also part of this task and they are developing various educational materials to educate the motorcycling and sporting community and raise awareness of the need to preserve resources including cultural ones. A “Green Point” has also been set up in the paddock.
The MotoGP event in Doha began with the organisation of an International Seminar for Environmental Stewards with the presence of representatives of six Federations. The instructor was Kattia Hernandez, Director of the FIM International Environmental Commission.
At every FIM event, an FIM Environmental Steward must be present to check that the FIM Environmental Code is respected and that the prescribed organisational conditions are met. The areas governed by the Code include protection of the ground, water and air, proper management of all waste generated by the event, and plans for efficient use of energy and resources.
Sports events constitute an exceptional showcase to raise environmental awareness. The organisation of activities going beyond respect of the environmental rules to involve, educate and inspire among spectators, teams and participants are an excellent means of adding value to an event.
Vito Ippolito, President of the FIM, Nasser Khalifa Al Atya, President of the QMMF and FIM Deputy President, and Ignacio Verneda, FIM CEO, showed their support for sustainable sport together with other personalities present including the Presidents of the three FIM Continental Unions, Pedro Venturo of FIM Latin America, Wolfgang Srb of FIM Europe and Wan Zaharuddin WAN AHMAD of FIM Asia. The Green Point situated in the Paddock of the Losail Circuit generated a lot of interest and awareness and was also supported by riders including the Marquez brothers, Marc and Alex.
This year the FIM will continue to organise events in the region, some of them under the concept of KiSS (Keep it Shiny and Sustainable), inspiring people and taking practical action.