The last six days have seen INTERMOT, the World famous bi-annual two-wheel exhibition - held in Cologne, Germany from 2nd to 7th October, welcomes huge audiences from a multitude of countries with many visitors having the opportunity to interact with and meet the FIM team first hand.
This was the first time that the FIM had such a presence at this important occasion, where it was able to meet with all the key stakeholders in the motorcycle industry and showcase the wide and varied range of topics and initiatives in which the International Federation is involved. Over the week more than 14 000 people were reached through all these activities.
Over the almost week-long event the FIM took the opportunity to champion the following projects, Women in Motorcycling, “We, the riders” road safety campaign, motorcycle sport for disabled racers, environmental safeguard and sustainability activities, notably the Ride Green and KiSS (Keep It Shiny and Sustainable) programmes, plus volunteers in Sport.
The FIM’s debut at INTERMOT got underway with busy opening days on Monday and Tuesday, with a series of strategic meetings in which it was involved as an integral part of the 12th International Motorcycling Conference (ifz), these included notable forums such as:
The European Training Quality Label that the FIM joined on a voluntary certification scheme launched by ACEM, the European Association of Motorcycle Manufacturers and DVR, the leading German road safety NGO, to help motorcyclists to clearly and easily identify high-quality post-license training programs in Europe. The label is open to a wide range of organisations based in Europe, including, amongst others, training schools, motorcycle manufacturers and public bodies.
The FIM took part in a round table meeting regarding the role of powered two-wheelers in Future Traffic and presented the FIM Racing Homologation Program for helmets.
The FIM Commission for Public affairs and road safety met at the FIM hospitality unit to discuss the FIM Campaign on the revision of the European Union Motor Insurance Directive. The Commission also welcomed the launch of www.motocap.com.au ; this is an initiative by the authorities of Australia and New Zealand together with their academic and civil societies. Independent testing is conducted for samples of protective clothing for motorcyclists. In the afternoon they also welcomed members of the FEMA (Federation of European Motorcyclists Associations) Board to talk about matters of mutual interest. The cooperation between FIM Europe and FEMA remains an important part of our work in Brussels.
Additionally, the members of the CFM held a meeting to plan future projects for the coming years with a focus on the FIM Volunteers campaign. They were also present throughout the event to meet with the public to promote the various roles of Women in Motorcycling.
The FIM also organised an initiative to promote interaction with the public, this resulted in the engagement of almost one thousand people taking part in the FIM Lottery to win MotoGP or MXGP tickets for the 2019 season.
Günther and Luca Bauer were on hand to meet with the fans to sign autographs and to talk about Ice Speedway racing over the weekend.
The FIM also proudly hosted an exhibition of the association “World Classic Racing Bikes” that proved highly popular with the large numbers of visitors it attracted over the six days.
Steve Aeschlimann, FIM CEO commented: "This has been a very fruitful week for the FIM. We have contributed to the general education of the motorcycling community and fans around the rich and diverse activities we manage and exchanged with our many partners onsite at INTERMOT to develop further our collaboration in the future for the benefit of motorcycling enthusiasts worldwide.”